Google Analytics + NEWOLDSTAMP = Best match!
If you face the problem tracking your email signature, so here is a hands-off solution for you.
Today we will show you how to start tracking conversion from your professional email signature to your website using Google Analytics Custom campaigns.
#1 Go to Google Analytics URL Builder Tool
You need to create a URL with UTM parameters. Roughly, UTM parameters are tags that were added to the end of your URL.
Here is an example how we filled in the fields:
An example of UTM parameters are highlighted in the URL below in blue:
#2 Insert your URL into your Email Signature Editor
Go to the Premium Editor and copy/past the URL into the field “Link”. You can insert the same URL in two fields or create a specific URL for each field separately.
After you finish editing your email signature. Press “Save” button.
#3 Check the data in Google Analytics
Notion: The data will appear in a day.
Choose: Acquisition → Campaigns → All Campaigns
Here is a result:
Have a question? Do not hesitate to Contact us.