Email Signature ROI Calculator

Your team sends emails every day. Every email can boost your brand, drive traffic, generate leads, and increase revenue when you use a professional email signature.

See how much revenue your team can make from everyday emails. Turn regular email communication into valuable traffic and revenue.

Your Company Data

How many employees send emails? 20
1 1,000
Emails sent per employee per day 30
5 100
Average deal value $500
$1 $10,000

Your Email Marketing Impact

Annual Brand Impressions 150,000
Website Visits per Year 1,500
Potential Annual Revenue $15,000

Why email signatures convert

Why email signatures convert

Email signatures are useful because they show up in personal emails. They reach people who are already interested and help build trust. You can include links or messages in your signature without being annoying. This makes them more natural and noticeable than regular ads.

Get started
Why email signatures convert

Turn email communication into a growth channel

Turn email communication into a growth channel

With Newoldstamp you can:

  1. Easily create email signatures with no-design skills
  2. Manage email signatures company-wide
  3. Add banners, CTAs, and campaigns
  4. Align signatures with marketing initiatives
  5. Track clicks and performance
Get started
Turn email communication into a growth channel

Start measuring ROI from every email with email signatures

Create Signature

FAQ

What is an email signature ROI?

Email signature ROI measures the business value generated from email signatures, including brand impressions, website traffic, and revenue influenced by email communication.

Are the benchmarks realistic?

Yes. The calculator uses conservative industry averages:

  • 1% CTR
  • 2% website conversion rate

Actual performance is often higher for targeted B2B audiences.

Do email signatures really drive traffic?

Yes. Studies show that email signatures with CTAs and banners consistently generate clicks, especially in sales, customer success, and support teams.

Is this traffic better than ads?

Email signature traffic is:

  • Warmer
  • More trusted
  • More cost-efficient

because it comes from real human communication, not ad placements.

Can I track results with Newoldstamp?

Yes. Newoldstamp provides click tracking, campaign management, and centralized analytics for all company email signatures.